and its official …. Win7 will be a available as a consumer item on Oct. 22. via Engadget:

We knew good and well the next iteration of Windows would be generally available this fall, but now we’ve a date to circle in our datebooks: October 22nd. Yep, the fourth Thursday in the tenth month of this year will mark the first date in which you — the general consumer — can purchase Win7, which gives you plenty of time to figure out which of the 94 variants will suit you best. Have fun!

Which of the many variants, hmmmmmm